Leo Burnett tells it well.


If there’s one thing I’m extremely passionate about, it’s creating meaningful messages that impact society in a positive way through non-traditional tactics.

Today the spotlight lands on one of my favorite agencies out of Milwaukee, Serve Marketing  – the country’s only all-volunteer, nonprofit advertising agency. Through their tackling public issues they’ve lowered teen pregnancy rates, gun violence, homeless teens, etc. They’ve tapped into issues that are important to the public in a way that creates a dialog, and more importantly – progresses their community.Read More »